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Tribal is a 2014 vintage wine from South Africa.

This Shiraz combines notes of blackberry and ripe plum with a subtle hint of black pepper. "Tribals" was originally termed to refer to special patterns that symbolise membership in a particular tribe or ethnic group. In the same way, the wine's figurative mark refers to its African origin. And just like the figurative mark, the visual language also reflects the African ethnic look. The word "ethnic" comes from the ancient Greek word "ethnos" meaning "a people" or "a tribe". The ethnic style harmoniously combines the patterns and colours of various traditional tribes from all over the world.

Areas of responsibility: Art direction, corporate design, imagery and advertising concept, packaging design

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